Designing feature boxes for better sales and landing pages

In this video we’ll look at some effective feature box designs to help improve your landing page or sales page, and showcase some of the best features from your product or service to drive better conversion rates and engagement.

The tool we’ll be using today is Thrive Architect – this is the brand new update to Thrive Content Builder, the visual editor for WordPress. Thrive Architect is much more than a standard update however; it’s an entire redesign that makes landing page design much faster. Of course, the lessons you’ll learn in this video can be applied to whichever tools you prefer.

We’ll use a combination of columns and content boxes as the foundation. This allows the feature boxes to switch from a horizonal layout on large screens, to a stacked vertical layout on smartphones.

Once we have the basics in place, we’ll play around with subtle drop shadows to add depth, and add icons to help draw to eye and break up the text.